Not having a website means, you are losing potential customers. A website can be used to achieve several kinds of marketing strategies to grow your business. Links are very important in viral marketing.
Website development and web tools are essential components for businesses, it provides the owners direct control over the message that you are trying to deliver to the audience. You can call it as an important tool, you give the customers the impressions you mean to the business and an inspiration that you are more engaged to the business. You can call your web page as a virtual mediator between the business and the millions of internet users.
Being a business owner means you have loads of responsibilities, and you want your business to succeed. But, when it comes to website, why do you want to compromise. It is the mediator to communicate your needs and goals to your potential customers. They are the best marketing strategies, that help your business takes their steps in the marketing mountain. That the reason why you need the best mobile friendly website.
Whether you are just getting started with your business or an established brand, website development make your business grow. Although, if you are not great in building website nor do you understand web design, you no longer worry, this tutorial will guide you to create or make a website.
However when you are not confident about yourself in website development, you can also hire website design and development company for creating online presence. They have a team of in-house web developers and website developers who follow a fantastic technology with a proven success. Yet, it is not advisable to rely on the third party for building your websites due to number of reasons.
Why hand coding beats site builders – Trust on your skills rather relying on third parties
Many of the website design and development Company does the website development with the most popular blogging softwares because it provides the best layouts and most time consuming like
These bloggers can be used based on your requirement either on a free platform or spending money on its subscription. They are quite appealing and inviting because, you might not be sure how successful you can be in creating your own blog where thousands of audience visit every day. So, you might not want to take chance for sure. Some of the biggest and best web development company uses these bloggers to building effective websites because there is a general perception that it saves time and money. However it’s not true, when you are building a website, you are setting yourself to fail if you follow their strategy because of little known reasons that really sucks
Do you want to know them? Here they are….
Fact #1 Perception – it saves money actually not– When you hear the word free, don’t you just love the word. People gets attracted to everything when it is offered for free but after registration, you will realize you are nowhere benefited with that plan.
After signing up, you will have a horrible experience with their customer support for the free plan then you will have no choice rather updating your plan with a subscription. So it’s not anymore free and you are not saving money.
Fact # 2 Limited Option – You will not realize this problem during website development because you are not going to customize your website extensively in the initial phase.
Later, during the course of your business growth, you might require to add or delete some features to your web page, wish to incorporate more information. At this point of time, you will realize that you have very limited options compared to real standalone content management system.
Fact # 3 it’s not easier to design as it articulates-The third and the final reason, why people are most fascinated towards website templates are, they are easy and user friendly for web development.
Many website design and development company uses web templates because they are inexpensive and requires shorter time but actually they are not due to the above two facts.
However CMS are gaining momentum and have become more powerful now. They literally allow the user to control and manage the content in the website. They are more advanced and found positive when compared to third party bloggers.
Step 1: You need space for your servers
The first and foremost component before website building is the need for web hosting. Is it confusing… To answer to your question of web hosting or webhosting service, let’s define it. It is the service that provides space on the internet for your website.
They make your website to be available for use to the viewers on the internet. Newbies often get confused with domain name and webhosting. So get a better picture of both before you move to your first website creation.
There are number of webhosting service providers having different types of website services and web hosting plans. There are few best web development company that provides graphic design, web hosting and SEO services.
But how to find hosting service that provides speed reliability…..
This is a quite daunting task because it is not easy to make a comparison chart over different service providers. Some of the best web development company offers an excellent web hosting services in the industry that is ultra-reliable with high performance more speed than the competitors.
However the hosting affiliate commission are only $50, so many bloggers will try to convince you with gimmicks to sign up for their service. Hosting services like BlueHost and HostGator are endorsed forcefully because of these reasons.
You cannot determine a hosting speed unless you start using it. Yet you can do a few things to make it perform better.
(a)Shared Hosting is bad for your Business – Avoid
Though, a shared hosting can be cheaper than a dedicated server, there are many potential drawbacks whilst using a shared hosting service and hence you must avoid using that. One of the biggest disadvantage is, the resources are pooled and shared among the client accounts on the server. If there is an issue with one source, others get affected too. So VPS hosting or dedicated hosting can be the best solution for your business success.
(b) Determine your budget
Hosting services is a big investment for a website development. When you are very strict on your budget and not willing to spend more on the hosting provider, apparently your will be entitled only to limited feature. You will get the features based on what you pay. With cheapest providers, you cannot expect the major component like speed and bandwidth. So make your investment accordingly.
Compare number of services that provides the best features for your budget line, read some online reviews and move to the next step.
Still confused on where to host? If yes, just click here to know some tips that will help you decide where to host your website. It might be helpful!
Step 2 Choosing a Domain Name
It’s now time to decide a perfect name for your website. How to pick the perfect name for your business. If you can get a keyword mention in your domain name, it makes more apparent what is your website all about. When you are not clear how to figure out…..
The website you choose should provide a better picture of your business before the customer goes in detail and check its contents. There are two ways you can do this for your domain name selection
Option # 1 Exhaustive search Method
Exhaustive search method or Brute force method refers to trying all possibilities until a recognizable answer is reached. When you are a resourceful person, you can try your best in determining a perfect domain for your website development. Once you are done with your search, choose any domain name registrar and verify whether your chosen name already exists or not and whether it is available for purchase.
Generally avoid using hyphens and make certain that, it is easy to type and not lengthy. These are critical for online success. Best web development companies make it as a point to include keyword like marketing, media in their domain name besides being more intuitive for their online success.
When you are getting started with website development, take time to review the domain name practices.
Some of the best domain name registrars
Most of their features are alike but you can choose which will offer for the best rates.
Option # 2 Domain Name Generators
When there is a difficulty in choosing a domain name, domain name generators help you to brainstorm. They are specialized in showcasing unique and quirky domain names using prefixes and suffixes.
These generators craft a creative name that describes the essence of your business. Then you can register your domain name or seek the help of the registrar to do for you.
One of the most exhaustive domain generator tool is the NameMesh in which you simply enter the search items and the results are sorted into number of categories.
Another tool that is simple and useful for finding great domain names is the Panabee tool. As everyone knows that marketplace is overcrowded and many businesses have similar domain names. This is more confusing for entrepreneurs to identify your site.
To avoid this confusion, some registrars suggest for a different URL. However when you go with Panabee, they show number of domain name with your preferred URL but with a slight variation. This helps to make choices better.
Once you have finalized on your domain name search, you need to register your domain name with the hosting account. After registration, you will get a confirmation email from your hosting company that will contain your DNS servers (IP address).
For example, let’s say you type a domain like pinkwizard.com, the underlying machinery doesn’t use this name rather look for series of numbers called IP address.
Step 3: Building and Designing your Webpages
Content Management System or CMS make your life easier. It is a web application tool that allows you to manage your site and its contents. CMS gives the user an ability to do website development like a website design and development company with interactive features.
So creating and designing website becomes lot more easier besides saving loads of time for you. There are hundreds of CMS available in the marketplace, when it comes to selecting a CMS for your organization, there are plenty of things that needs to be considered.
If you have a thought of considering a popular CMS, then understand its features.
On the other hand, if you are trying for custom app then you will require a custom solution. In such case, you need to hire a developer or seek the help of website development company NYC for assistance….
If you want to know about the basics of some popular CMS, click here.
Step 4: Designing a brand Identity
It is important to have a creative design for your website, because brands sets the expectations. In the overcrowded marketplace, where there are millions and billions of internet users, your brands are faced with uncertainty people, so branding yourself is a fantastic way to signal to future clients and employers.
For these, you need to install a theme to make it look awesome with any of the major CMS like:
The ultimate guide in choosing a best WordPress Theme
There are multitude of options when it comes to WordPress themes. You can begin your search within the WordPress theme.
You can sort the themes from the appearance>Themes menu. Themes can be sorted based on feature, popular and advanced.
When you are on a look for theme thumbnail, you can click anywhere on the window to have a preview of it. If you are happy with the preview, you can install it or else you can go back to the search again repeating the whole set of process.
After installation, you need to activate to start using your themes and make you website development most intuitive and most attractive.
Yet another option in finding themes is by means of third party site. You can see the customer reviews before choosing the themes. Some of the website design NYC companies offer WordPress themes today. They offer regular special, weekly special offers for premium WordPress Theme, so you can make use of these offers that are available at discounted prices.
There are several key advantages in using premium WordPress theme like:
- Customer Support at its Best – They offer customer services which are at your doorstep or call away when there is an issue
- Updates automatically – There are massive number of sites offering themes and services for the WordPress. These themes get automatically updated enabling you to use the new features, they are easily customizable as well.
2. Choosing a Drupal Theme
Drupal is similar to WordPress yet have its own set of themes. The only difference is not within rather outside the admin panel. Some of the downside of Drupal themes in website development are:
- Search engine is not so effective unlike WordPress Theme although it has some decent options to choose
- Preview feature is unavailable so the developer has to go into each and every theme to check on its features and specimens
Drupal theme is not so user friendly and the process sounds bit difficult. However a premier version has much better feature of search option. If you are ready to spend then you can have this as a choice.
3. Choosing a Joomla Theme
Joomla Theme basically works on third party site, you will have many options when you search for these themes.
The installation process is rather simple. You can just download the theme and upload to your CMS.
Step 5: Why Editing occupies a crucial phase in Website Development
Updating and editing a website without destroying your SEO or having an impact on any of your work is important. One of the best option is creating a child theme and protecting your site from hackers. Some of the child theme practices from website design NYC will keep you website updated and attractive.
There are few factors why should consider inputting style sheets into a child theme:
- Security is more enhanced – When you have security breaches, you can go the server and remove the child themes easily
- Child theme is not affected during updates – With WordPress themes, when you update the theme, the changes you already made to the theme will be erased. However this doesn’t happen with the child themes.
How to Create a WordPress Child Theme
When talking about the child themes, it is essential to know about the parent themes. A theme becomes a parent when a child theme is created by someone.
The reason for creating a child theme is for creating new CSS and add some basic information. You need to just upload to the WordPress and activate it. As you are already aware that WordPress themes faces issues with updates. When not updated, they are easily prone to hacking.
However when creating child themes, you can reduce the risk of hacking considerably.
Step 6: What are the things to be done after your website starts functioning?
After all these steps, now you will have a good looking website with a perfect domain name that speaks about your business. But how to proceed further after a successful website development.
Logo is essential for your business: Your logo communicates ownership, it is the symbol that people will recognize first about your website. For established businesses, they will already have a logo. If not you need to create one. Although many website design and development company create logos as part of website development, yet you have different options to find designers like Fiverr, Upwork, Dribble and many more.
They can create logos for you in minutes irrespective of any businesses, entrepreneurs, freelancers and associations. They are best solution providers for your logo creation.
Start writing the contents: At this stage, your website would be empty except the outer features and designs. So you can start creating basic copies like the description about your business.
Ensure writing the contents in such a way that it gains the attraction of the customers.
Install Analytics Code – Installing analytics code to your website helps you to track the customer visiting your webpage.
Increase traffic to your website-Planning an effective marketing strategy is very essential in driving the traffic of your website. This can be done by extensive advertising, writing appealing or tantalizing headlines so it can catch the attraction of the potential customers easily.
Building a website and designing the contents will not happen in just a day. Although these steps gives you a better insight about website development, you need loads of patience while you carry out these steps.
It’s not going to be easy, you might struggle initially, yet don’t lose confidence and give up in the middle. As you keep going, you will realize that you are more into the website development and can create a successful website towards the end.
There are plenty of videos in YouTube to have a walkthrough before getting started. You can make use of the videos and online tutorial in building your own website.